Aastha Prakash

Hi! I’m Aastha. 

I’m studying data science at UC Santa Barbara, also pursuing a Professional Writing Minor (Multimedia Communication). 

I love learning about the world, especially through data and the stories it can tell. I’m interested in how data helps us see what’s otherwise invisible, whether it’s a pattern, a story, or a question we didn’t think to ask. I’ve featured some of my favorite projects on this page. 

My interests primarily include data visualization, machine learning, and building interactive, user-centered tools on the web.

I also love: friends and family, media that makes you feel something, whisking a cup of matcha, sharing my thoughts on Substack, and farmers markets. 

Thanks for visiting - I hope something catches your eye! 


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From Statistics to Salaries: Machine Learning Predictions in the WNBA

Curious about how performance in the WNBA translates to pay
Used machine learning to predict WNBA player salaries based on key performance metrics

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Building Digital Experiences @ Santa Barbara Creative Lab

I help maintain and update the SBCL’s website, build event pages, and bring designs to life through clean, responsive code
Work on everything from seasonal updates to full event launches like the Spring Designathon
 

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Mapping Crime Trends in Isla Vista through Data Journalism

Co-wrote a data-driven article for the Daily Nexus
Local reporting, statistical analysis, data visualizations to explore trends in the local UCSB and Isla Vista community



Forecasting how San Francisco moves through MUNI

Used time series modeling to forecast weekday SF Muni ridership based on historical data
Explored trends, seasonality, and predictive accuracy to support potential planning decisions

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